Research References

All claims made by GoNo are backed by scientific evidence that we rely on. While we do not claim that all evidence is the absolute most recent reference as it is not possible to know all evidence in existence, we support our claims and assumptions by making reference to the evidence here. We are in the relentless pursuit of the most current knowledge and invite anyone to submit more recent evidence on the references listed here.

Health & Wellness TrendsGrocery Industry predictions for health & wellness trends2023
Medicaid Money for FoodWall Street Journal summary on Medicaid directive2023
White House ConferenceWhite House Strategy on Hunger, Nutrition, and Health2022
Fresh Food as MedicineDeloitte Insights Report2022
Diabetes Patient PerspectivesPureSpectrum study on Type 2 Diabetes Patients2022
US Employee Benefits SummaryUS Bureau of Labor Statistics report on Employee Benefits2022
US Health Insurance CoverageUS Census Bureau report on Health Insurance coverage2022
Food as Medicine in RetailFood Industry Association Retail Opportunity2021
Licensed PhysiciansFSMB Census of Licensed Physicians in the United States2020
USDA Dietary GuidelinesFederal guidelines created every 5 years by the USDA2020
Food Labeling SurveyInternational Food Information Council Foundation on label comprehension2019
Nutrition Facts LabelSize and content requirements for food labels2017
Consumer StrategyThe Elements of Value, Harvard Business Review2016